Visual offerings

Whether you present at conferences or webinars or facilitate group process, you can add value by including a graphic visual or ‘map’ to your message or event. A visual ‘map’ or sketchnote will enhance the experience either ‘in the moment’ during the Zoom call or after an event.

Let’s explore how others have used visual offerings to increase their impact. Click on the buttons below to see some examples.

You are a Presenter

You are a Facilitator

You are a Leader

You are a Learning Professional


Maps supporting you as a Presenter

As a presenter, you tell your story with a call for action. You want people to remember your key messages. 

 

Rebecca Sutherns offered a webinar of tips and advice to improve Zoom facilitation skills. This map represented much of her sage advice.

This image represents Michael Bungay Stanier’s key messages from a video for his new book, The Advice Trap. This map was 1 of 5 created to support his video series. He sent these maps as part of a follow-up email to the 2,000 video subscribers.

I captured Jackie Lauer’s key messages on Resiliency from her presentation in a Zoom call. She provided this map to all participants as a take-away. The map also serves as a ‘business card’ for future opportunities for Jackie.

 

Nancy Priest presented to learning professionals and this sketchnote provided a living example of ‘transfer of learning’ for participants to retain her key messages.

Frank Newman provided this map as a summary for his webinar participants. He posted in on his website as promotion.

Danielle Wallace presented “Advertising Techniques for Compelling Learning Videos” at an online conference through Zoom. She used this map to promote her content on LinkedIn.

 

It was a delight to sketchnote the keynote speakers of the 2019 Inspiring Women conference.

I translated Emily O'Brien's story into a map providing the F#@kUp audience a takeaway and reminder of her powerful life lessons.

I supplemented an online Church sermon with a map of key points helping reinforce the messages. This was posted along with the video recording on the Church’s FB site.

 
 

Maps supporting you as a Facilitator

As a facilitator, you want graphic recording to support the group process and outcome - whether virtual or in person. A map summarizes key points, highlights of break-out group reports and decisions towards next steps. I would work closely with you as you plan the agenda to support the group moving forward.

 

Highlights of this All Staff Meeting were captured on this one map. Includes key content from the morning training session and the highlights of the afternoon facilitated break-out group activity - report-backs of how to demonstrate the newly launched three Carizon values.

A map of this group’s first Zoom meeting included highlights of members ‘check-in’ activity early in the Pandemic and report-backs from Break-Out rooms.

A map of this group’s first Zoom meeting included highlights of members ‘check-in’ activity early in the Pandemic and report-backs from Break-Out rooms.

The facilitator used Break-Out rooms to solicit ideas from 1 single question. The Report-backs were captured in this map in addition to the Group’s next steps.

 
 

Maps supporting you as a Leader

As a leader of a team or organization, you want to capture the attention of current and potential stakeholders, employees and clients by engaging them in the big picture of your strategy and/or services. An overview map can attract their interest and consideration of your story.

 

This was my first digital map of an organization’s strategic plan, targeted to engage employees. Carizon laminated a map for every employee with highlights of each of the 4 Strategic Initiatives on the back. Managers and employees discussed the link of their specific work connected to the strategic initiatives.

We updated the original Greenway-Chaplin Community Centre strategic map for fundraising and soliciting volunteers to reflect the drastic change of delivery given COVID-19.

 
 
 

Maps supporting you as a Learning Professional

As a learning professional, you want to create a visual map to promote the objectives and/or a map of highlights to support memory retention, transfer of learning and reinforcement. Consider whimsical graphics to supplement your presentation within the session.

Good Stuff Coaching offers a map for download for each video lesson in the Leadership Good Stuff e-Course. Learners are directed to make this summary their own to help them to apply the learnings. Wonderful ‘transfer of learning’ practice.

I still use this non-digital infographic as a foundational learning aid in my Growth Mindset workshops. I then summarize with a colourful customized digital map of all the ideas the group comes up with for shifting to a Growth Mindset for each of the 5 practices.

From watching a Zoom webinar, I summarized the key elements of how the Everything DiSC Productive Conflict resource transforms workplace conflict. I use this map to promote my DiSC workshops.